Seafood Horizons

Horizon scanning is a process of gathering, analysing and disseminating information to facilitate informed decision making and support long term strategic thinking. Through active horizon scanning, Seafish supports the seafood industry by generating a greater awareness of long term changes and a better understanding of their implications and the options for action.

Our horizon scanning work, which is overseen by an industry steering group, involves ongoing mapping of changes that could impact the seafood industry and carrying out deep reviews on those changes with high impact. 

Seafood industry change mapping

We conduct regular reviews of what is going on in the UK and globally, and use this information to maintain live industry change maps. We map changes which might cause significant impact for the seafood industry, with either positive or negative results, and can be identified as opportunities or threats.

The changes are mapped in ‘families’ which relate to broader challenges. These changes are also ‘heat-mapped' to take into account how likely each change is to occur. This allows us to assess which changes are generating a weak, medium, or strong signal (changes with a strong signal being more likely).

Through peer review with industry, changes with a strong signal are then shortlisted to those having a significant impact on the industry. To shortlist, we ask industry operators and other stakeholders to review the changes with a strong signal and select their priorities – those which represent a high impact for industry from their perspective. The shortlist of priority changes are then placed under consideration for special review and analysis.

Our seafood industry change maps are assessed and updated annually for internal purposes, most recently in January 2020. For more information, contact Dr Angus Garrett.

Priority changes in review
Our deep reviews (listed on the right) take an in-depth look at priority changes. We investigate the key drivers of a change – including longer-term economic developments, trade developments, population developments, increased scrutiny, regulatory developments, and media influence. From this, we can identify the major industry impacts arising from it, taking into account the wider protein context, and suggest how industry can respond.

Note: These outputs combine data, opinions and conjecture and are position papers at time of publication. It is important to bear in mind that evidence today might suggest trends that turn out differently over the longer term.

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