Sea Change program

Thai Union
Thai Union’s Sea Change program is a corporate strategy designed to promote environmental and social sustainability within the company’s supply chains.

The program lays out three goals they aim to achieve by the year 2020: sustainable seas; worker safety, legality, and empowerment; and legal vessel operations. To improve sustainability, the company plans to implement fishery improvement projects for tuna, and move toward sourcing from Marine Stewardship Council (MSC) certified fish. By 2020 they also plan to implement end-to-end traceability measures to reduce the risk of IUU product and illegal labour practices in their supply chains. Further, they are planning community development projects for all regions where they operate as well as worker rights education initiatives for migrant and local employees.

Thai Union Pilots Digital Traceability Program to Strengthen Sustainability Efforts. In March 2017 Thai Union announced the launch of a pilot program to test scalable platforms for electronic Catch Data and Traceability (eCDT) systems that utilise mobile applications and satellite connectivity to combat IUU fishing from the point of catch, promote worker voice at sea and demonstrate fair labour compliance in Thai fisheries. Thai Union anticipates this initiative will help to develop efficiencies around catch reporting, traceability, business communications and operations management.

Significance for seafood businesses:

This is a best practice example. Collaborative, industry-wide, pre-competitive initiatives can help to identify problems and share the cost of developing and implementing solutions. These provide opportunities to share knowledge and insight, learn from others, build your own knowledge, share best practice, and network with others in the same situation.

Find out more

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