The National Fish & Chip Awards provide winners and finalists with an expert third party endorsement which tells the industry, and more importantly the public, that they truly excel in the fish and chip sector. Past winners have used their award in their promotional activity to great effect – an award is a high-powered marketing vehicle that endorses a business and sets it apart from the competition.

Testimonials from past winners are included below.


“2018 has been a year that we will never forget. It was an absolute honour to take the title home to our team at Miller’s and to our loyal customers in Haxby, who certainly joined us in celebrating! Most importantly, being crowned the UK’s best fish & chip shop provided us with the best platform to deliver on one of our key promises as a finalist: the commitment to promoting our industry by spreading positive messages about fish and chips as far and wide as possible!”

David, Lesley and Nick Miller
Miller’s Fish and Chips, Haxby, Yorkshire

Watch the a video of the Millers talking about their year after winning 2018 Fish and Chip Shop of the Year in the Related Videos section at the bottom of this page.


“Wow, what a year! Being crowned champions at the prestigious National Fish & Chip Awards 2017 was an amazing experience – a dream come true. For our shop’s name to be engraved on the trophy alongside such fantastic past winners is a true honour and privilege. There’s no doubt that the National Fish & Chip Awards has had an incredible impact on the industry, continually spurring us all on to raise our standards and achieve excellence. Congratulations to all this year’s finalists – we know just how hard you’ve worked to get here. And to the newly crowned champions of 2018, we wish you all the very best. If your year is anywhere near as full and exciting as ours has been, you’re in for the time of your life!”

Craig Maw and Nikki Mutton
Kingfisher Fish & Chips, Plymouth, Devon


“2016 has been a fantastic year for us as National winners of the Fish & Chip Shop of the Year title. It has given us many new and exciting opportunities, including being invited to Japan to cook for 10,000 people! It has been an honour to represent Seafish and the National Fish & Chip Awards on a global scale. Good luck to this years’ winners and we hope that you enjoy your celebratory year as much as we have enjoyed ours”

James & Bonnie Ritchie
Simpsons of Cheltenham, Gloucestershire


“Being crowned champion was a huge honour for everyone here at Frankie’s. It was a goal for us from the moment we opened our doors in 2008 and since winning we’ve experienced so many benefits – including having customers travel over 700 miles just to get a taste of our fish and chips! The judging process is very rigorous and challenging, but it’s worth every second of the hard work and effort involved. It’s a roller coaster experience and we would urge anyone with a passion for producing high quality, great tasting fish and chips to join the ride.”

Valerie Johnson
Frankie’s Fish and Chips, Brae, Shetland


“To win the Independent Takeaway Fish and Chip Shop of the Year Award in January 2014 was amazing, the ultimate goal, and a very proud moment for all the team at Quayside – it really doesn’t come any better than this! Winning this prestigious award has been a personal ambition of mine since becoming young Fish Frier of the Year ten years ago. The benefits for our business are endless, and not just by being busier but also by being presented with the opportunity to become a voice for our great industry. The award has created so many wonderful opportunities both nationally and internationally and not just for me but for all my family members – and taking fish and chips to the Far East to showcase to Japanese consumers was unbelievable. It has been fantastic to help raise the profile of the fish and chip industry and I am passionate that we will continue to do so. For us winning the award was not the end of something but rather the start of something else.”

Stuart Fusco
Quayside, Whitby, North Yorkshire


"Winning the national title for the flagship Best Independent Takeaway Award category was not only the realisation of a personal goal that I have had for many years, but a life-changing experience with amazing subsequent opportunities opening in all directions. Winning the 2013 Good Catch Award was also great recognition for the passion we have at The Bay for the industry’s future and the importance of responsible sourcing.”

Calum Richardson
The Bay, Stonehaven, Aberdeenshire


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