Market Publications
Market Publications We produce reports offering strategic insight into key marketing topics and industry issues. To disseminate our information we also produce regular e-newsletters and magazines offering a window on the latest market information news and reports.
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Market Insight e-alert
Our regular Market Insight e-alert acts as an electronic index to new data, market reports, Seafish projects as well as market insight and news on marketing projects. To recieve the username and password send an email to r_watson@seafish.co.uk with your company details and register for 'market e-alert' in the subject. (N.B This service is for seafood industry businesses only)
Click here for the Market Data Index
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This annually produced chart provides an excellent summary of the UK seafood supply chain from landings and imports through to retail and foodservice. In 2010 UK consumers purchased seafood worth £5.65 billion. The in home retail sector was worth £2.85 billion while the commercial foodservice sector was worth £2.8 billion. Values are given for each sector. Download the chart 2010 supply chain chart
Seafood Export Profiles are designed to help companies make informed decisions about export markets and provide insight into doing business. The 20 profiles a have their own page here.
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For consumer focused reports contact k_galloway@seafish.co.uk
- Christmas review The multiple retailers posted robust performances over the Christmas period. This presentation summarises each retailer's performance and looks at what will influence the grocery and seafood markets in 2010.
- Defra Family Food 2008 The latest update of Defra's annual survey of UK household's food consumption. Find out what effect 2008's high food prices had on the nation's eating habits as well as on fish consumption.
- 2008 Sea Fisheries Statistics summary A summary of the MFA's 2008 Sea Fisheries Statistics, giving top line information on fleet size, total catch, top species and top ports.
- Globefish Highlights: shrimps & prawns summary A summary of the issue 1 Globefish Highlights publication looking at trading conditions for prawns, particularly in the UK market.
- Seafood consumer demographics: Demographic maps showing who buys what species for the total seafood, fresh and frozen markets.
- Current trends in the foodservice market: A compilation of current trends in the foodservice market and how these trends may develop.
- Watchdog supermarket survey: A summary of BBC1's Watchdog survey. Over 36,000 consumers gave their views on the nation's supermarkets.
- Trade overview 2007When it comes to seafood, in the UK we export what we catch and import what we eat. This summary looks at international trade in the UK seafood for 2007.
- Changing demographics in the GB seafood market A look at the GB chilled and frozen seafood sectors by age ranges. For the first time sales to the 16-24 age group is showing double digit growth.
- Engage Children - Attract Parents: A summary of a recent conference looking at how to ethically advertise to parents and children using new media. The presenation looks at new trends among the under-16s.
- Healthy Eating Initiative: Seafish has launched a new healthy eating campaign targeting health professionals and consumers. The new campaign will promote "2 a week" in the run up to Seafood Fortnight which runs from the 5-21 September.
- Seafood Week 07 and Omega 3 Research: The top line findings showing consumer and trade awareness of Seafood Week 2007. The presentation also covers consumer awareness of omega 3 and shellfish and the "2 a week" message.
- European Wall Chart This chart provides an overview of the economies and the retail and foodservice sectors in the 25 EU member states. It also concentrates on the seafood supply and apparent consumption of proteins in those countries.
For further Market reports search the Seafish Publications database here
